About Us

Asseco Events

During our web events we present the most innovative sales automation solutions for the consumer goods industry. You can register to attend the upcoming events below. In addition you can access the recordings of the recent webinars to learn more.

Going Digital in FMCG: bring your Sales Force Automation strategy together with eCommerce!

Do you want to bring your face-to-face customer visits together with a self-service approach? Do you want to understand how this will improve your sales figures, reduce costs-to-serve and increase the customer base at the same time, with the same or even shrinking sales force resources? Watch our webinar recording and learn more on how to sell better and sell more.

Going Digital in FMCG

To be able to win at the store shelf every day you should combine your offline go to market strategies with online “Going Digital” capabilities. In other words, you need to merge your Sales Force Automation (covering the traditional face to face channel) with your digital eCommerce (covering the raising self-service channel) to push the boundaries.

We provide FMCG manufacturers with the Asseco House of Sales. It enables our consumer goods users to Go Digital and to apply an Omnichannel strategy. During our webinar, we show you the winning combination of a multi-channel strategy:

    1. Enable effective in-store performance. Let your sales force perform their duties in a traditional way (face to face channel). Increase their efficiency and support sell-in and sell-out activities with outstanding Sales Force Automation fundamental features.
    2. Improve sales excellence. To boost sales at retail outlets, equip your sales representatives with leading edge Retail Execution innovations like Retail Activity Optimisation, Perfect Store, Motivation, Coaching and Smart Presentation.
    3. Go digital. Encourage your retailers to execute some of the sales processes in self-service mode. Ensure digital communication with them via an eCommerce B2B platform (ecommerce channel). Provide your customers with on-line information on your category insights, products, innovations, promotions, etc.
    4. Digitalize sales processing. Display targeted assortments, promotions, pricing, etc. Enable order processing and settlement within the digital platform.
    5. Include digital Perfect Store, Motivation and Gamification into your sales strategy. Drive digital Perfect Store in a simple and very informative way by combining it with Smart Presentation. Improve customer motivation with digital Compensation and Gamification.

Register now to watch our webinar recording!

The personal data provided via the contact form will be processed by Asseco Business Solutions SA, based in Lublin (postcode: 20-607), at ul. K. Wallenroda 4c, on a short-term basis only and only in relation to the response to a submitted query. Providing data is voluntary but necessary to receive a response.

Terms of use

  1. To join our live webinar, please fill in the registration form. After submitting the form, each participant will receive an e-mail with the confirmation of registration and the time of the training or, if the time is unavailable, a proposal of another time or date.
  2. To receive our webinar recording, please fill in the registration form. After submitting the form, each participant will receive an e-mail with the information about the recording.
  3. After registration, each participant may withdraw from the training with no consequence whatsoever.
  4. The training organizer may cancel the training any time without justification.
  5. Submission of the registration form is tantamount to accepting the terms above.
  6. One day before the training, each participant will receive a reminder letter to the provided e-mail address along with the login/connection instruction.
  7. The webinar is free of charge.
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