Perfect Store is nowadays a very important topic in the consumer goods industry. Why? It offers the manufacturers an extremely effective sell-more capability. One can note a significant improvement in sales efficiency at pretty short notice when putting the Perfect Store concept into practice. Consequently, Perfect Store is deployed in the consumer goods industry across the globe. It has become one of the most important Retail Execution instruments in the Middle East as well.
Watching our webinar recording you will find out what makes a Perfect Store initiative one of the most powerful Retail Execution sell-more influencers in the Middle East.
You will meet the three key elements of the Perfect Store concept:
- A Perfect Store definition helps you to determine the key variables influencing your customers’ purchasing decisions at the point of sales. It provides you with a picture of success – an “ideal store” where you always win at the shelf.
- A Perfect Store mobile solution allows you to incorporate the Perfect Store principles into your daily field sales routines. It supports you embedding the Perfect Store insights into practice.
- Last but not least, the Perfect Store solution helps you to evaluate how the points of sales compare to the pre-defined standards, as well as constantly improve those standards at the POS.