About Us

Asseco Events

During our web events we present the most innovative sales automation solutions for the consumer goods industry. You can register to attend the upcoming events below. In addition you can access the recordings of the recent webinars to learn more.

Upcoming Web Conference: March 15th 2016 at 10am GMT!

Retail Activity Optimisation for FMCG: re-shape your Go-To-Market strategy!

Our virtual conference will provide you with the latest findings in Retail Activity Optimisation (RAO). You will learn why and how to change your go-to-market strategy, sell more and increase profitability.

Learn from Bain, Wrigley and Asseco how to sell more and be more profitable by:

  • injecting data streams from retailers, distributors, wholesalers, Nielsen, IRI, crowd sourcing platforms, etc. into your field operations
  • scheduling customer visits based on activity impact
  • adapting existing routes dynamically to activity priorities
  • mitigating issues in real-time at the POS


Bain & Company: What is the strategic impact of RAO?

Bain & Company is one of the world's leading management consulting firms, advising companies on how to support business processes in the consumer goods industry. Bain has been working with many FMCG global leaders across multiple countries and markets. Bain is a thought leader in the area of Perfect Store and RAO.

Wrigley: Why did an FMCG leader adopt RAO?

Wrigley is a leading worldwide FMCG manufacturer offering a wide range of confectionary, including gum, mints, hard and chewy candies, and lollipops. Wrigley owns several world-famous brands, such as Extra®, Orbit®, Doublemint® and 5™ chewing gums. Wrigley will share why they decided to adopt RAO at this stage.

Asseco: How to make RAO work?

Asseco is a global provider of mobile SFA sales solutions for the FMCG industry. Mobile Touch Retail Activity Optimisation by Asseco is the first RAO system developed beyond prototype stage.

The RAO Web Conference is scheduled on March 15th at:

10.00 – 11.00 am GMT / 11.00 – 12.00 am CET / 05.00 pm06.00 pm SGT.

Register now to watch our webinar recording!

The personal data provided via the contact form will be processed by Asseco Business Solutions SA, based in Lublin (postcode: 20-607), at ul. K. Wallenroda 4c, on a short-term basis only and only in relation to the response to a submitted query. Providing data is voluntary but necessary to receive a response.

Terms of use

  1. To join our live webinar, please fill in the registration form. After submitting the form, each participant will receive an e-mail with the confirmation of registration and the time of the training or, if the time is unavailable, a proposal of another time or date.
  2. To receive our webinar recording, please fill in the registration form. After submitting the form, each participant will receive an e-mail with the information about the recording.
  3. After registration, each participant may withdraw from the training with no consequence whatsoever.
  4. The training organizer may cancel the training any time without justification.
  5. Submission of the registration form is tantamount to accepting the terms above.
  6. One day before the training, each participant will receive a reminder letter to the provided e-mail address along with the login/connection instruction.
  7. The webinar is free of charge.
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