Our growth was possible thanks to the fact that we offer easy-to-use solutions to drive incremental sales. We moved beyond a Sales Force Automation commodity. We offer consumer goods companies a wide range of sales solutions to help them stay innovative and as a consequence make their sales efforts more effective.
Our Asseco FMCG Sales Platform helps to build your House of Sales which combines the basement of SFA Fundamentals with of a set of innovations enabling you to bring your sales to the next floor. More than that, we show you how to put a roof on top of your sales processes with integrating your business partners’ data.
- Basement: Sales Force Automation Fundamentals. We provide FMCG companies with rich fundamental SFA features, supporting mobile staff in sales planning and in-store execution.
- 1st & 2nd Floor: SFA 2.0. We offer game changing tools including Perfect Store, Retail Activity Optimisation, Motivation and Coaching. All of them were designed to grow field sales and reduce their costs-to-serve.
- Roof: Data Integration. We support the comprehensive data transfer between manufacturers and their business partners. This helps to help determine the market position and make key decisions regarding sales strategies.
We are very proud that we are supporting over 30k FMCG sales representatives globally. Our Sales Force Automation solution has been chosen by many global consumer goods leaders looking for solutions which can be operated across various geographic locations. It is all about being able to handle global processes in combination with meeting local needs.
Dr. Andreas Enders VP International Sales and Implementations
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