A reliable source of information for the global producers seeking innovative SFA solutions
Gartner report, by Dale Hagemeyer, presents 16 global leaders in the industry as well as their mobile solutions supporting FMCG leaders in retail execution and providing them with innovative business processes in areas such as Sales Force Automation, Direct Store Delivery, sales data transfer, merchandising or van sales.
Asseco Business Solutions – excellent vision and innovative approach
Gartner’s report described Asseco Business Solutions as the leading supplier of sales force automation and retail execution systems in Europe. The author also concludes, that within the next few years, the company will become an important global player in the area of SFA software for the FMCG market.
Ground breaking Retail Activity Optimization tool
Gartner considers Asseco Business Solutions as the first supplier able to successfully bring RAO to SFA software. Its RAO tool was described in the report as a groundbreaking solution, making it possible to significantly increase the efficiency of field activities conducted by the mobile sales personnel.
Mobile Touch - sales platform for FMCG leaders
The Mobile Touch has been highly rated Gartner across many areas, such as innovation in support for SFA processes, above average for user experience, excellent analytical and reporting capabilities, extensive functionality, configuration options, as well as strong client references.
We are very proud of Gartner’s positive opinion about our company and our mobile solutions which we have been developing for more than 20 years. Gartner’s newest report is the confirmation for us that we are on the right path to create world-class SFA solutions and that our business model and development plans are effective.
Piotr Masłowski Vice-President of the Board
Raport “Asseco Business Solutions was included in the prestigious” Vendor Panorama for Retail Execution and Monitoring in Consumer Goods’report by Gartner in 2013.
Technologies related to retail execution have come sharply into focus, as consumer goods manufacturers seek to improve activities and promotional offers at store level. Gartner evaluated 19 vendors in a maturing space who offer significant competitive advantages.
The company has received top scores in categories such as geographic strategy, responsiveness to market needs and track record, market understanding, industry strategy, use of technology partners and vision.