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An innovative platform to coach FMCG field sales staff

An innovative platform to coach FMCG field sales staff

Coaching is a very effective method to assess and raise your mobile staff’s qualifications with systematic development of their professional skills. This applies to sales specific competencies, personal skills and product knowledge. It is also a great tool to motivate your staff to perform more efficiently and eliminate rut from their activities. Coaching, when conducted well, can significantly increase the sales representatives’ efficiency and their sales results.

Our comprehensive solution Mobile Touch Coaching supports an effective coaching program for FMCG sales forces. It facilitates ongoing individual training of your Sales Reps and helps to increase their knowledge and skills.

It is also a great tool to motivate your staff to perform more efficiently and eliminate rut from their activities.In consequence the solution can help our clients to continue their growth and maintain their leading position in their industry.

Working towards increasing their competitive advantage more and more FMCG companies appreciate and introduce long-term coaching programs for their sales staff. They are designed to develop skills and improve specific professional competencies as well as to introduce certain sales standards, display standards or sales strategies.

Mobile Touch Coaching

Mobile Touch Coaching enables not only planning, conducting and monitoring of the coaching process, but also recommends areas which require further development for each individual. The solution gives both the coaches and the coached individuals access to the results of past sessions allowing a more precise analysis and planning of further actions.

Mobile Touch Coaching supports conducting regular coaching sessions, even during store visits. It is designed to monitor the progress of each individual and reinforce their skills. This approach to staff development complements the traditional training programs and allows to improve a full range of personal and sales skills as well as maintain their product knowledge.”

Rafał Białota Mobile Touch Product Manager

 

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