We are very proud that our mobile coaching solution was praised for its exceptional functionality to coach the consumer goods sales force. We created it to increase the ability of winning at the point of sales.
Dr. Andreas Enders, VP International Sales and Implementations
Why Mobile Touch Coaching?
Our solution allows you to execute an ongoing coaching program for field sales representatives - step by step, considering their individual maturity, strengths and weaknesses. Mobile Touch Coaching enables you to:
- Set-up the coaching model – define your specific coaching criteria and preferred coaching model within your retail execution solution, in accordance with your sales strategy.
- Grow your sales force’s knowledge, sales performance, personal competencies and required skills quickly and in a structured way.
- Train your mobile staff during the coaching sessions and joint store visits, as well as track the results and suggest improvements for each individual, including recommended timelines.
- Implement new sales strategies and introduce new products on the market in a very professional way.
About POI Vendor Panorama
The POI Vendor Panorama represents a market and solutions analysis, carried out to help FMCG manufacturers acquire sell-more competencies more easily and execute better at store level. The report presents the most significant providers of the retail execution technology, considering their capabilities, services and solutions. The Promotion Optimization Institute also highlights the “Best-in-Class Distinctions” every year, indicating those solutions which help to increase sales and efficiency in the consumer goods industry. Considering the Asseco offering, this year we have been awarded in many areas including Mobile UX (User Interface), Gamification, Retail Activity Optimisation and Coaching.
Source: “2019 Vendor Panorama for Retail Execution and Monitoring in Consumer Goods”.