Sales solutions for retail execution in FMCG

Motivation

Mobile Touch Motivation helps consumer goods manufacturers to improve the engagement of their mobile sales force and increase their enthusiasm whilst performing their day-to-day activities. The solution offers plenty of motivation enablers for your sales representatives like fine-grained targets, compensation schemes and gamification elements. All combined with real-time reporting capabilities within your mobile SFA technology, making your field sales force invest their maximum effort.

Next generation eco-system of retail execution
solutions for the FMCG industry

Mobile Touch SFA 2.0 is designed for enterprises which operate through extensive mobile sales force. Providing easy, secure and quick access to the information from any place and at any time, our retail execution software increases the efficiency of the everyday activities of every sales representative and allows the management real-time monitoring of their sales objectives. The platform offers FMCG producers rich basic functionality across all aspects of sales force automation and retail execution (SFA Fundamentals) as well as provides innovative sales support systems to help mobile personnel reach the next level (SFA Game Changers). Everything in one package and efficient as never before!

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Mobile Touch Motivation – bring energy and excitement to your sales force


Mobile Touch Motivation consists of a set of solutions to create fine-grained targets, compensation schemes and gamification. The solution helps to define goals for your sales representatives and makes them fully aware of their targets – call by call. It also shows them the monetary compensation or bonus points earned during a visit. In other words, Mobile Touch Motivation enables you to improve your sales staff’s engagement and performance, by intelligently encouraging them to achieve the best sales results at the Point of Sales, whilst allowing them to enjoy their daily work.

 

AssecoBS - ask Mobile Touch Motivation solution helps sales managers answer questions like:

 

  • How do I motivate my sales force to help them achieve their goals and be as successful as possible?
  • How to motivate my sales force to compete or collaborate with each other?
  • What are the objectives for a particular employee?
  • What bonuses should be paid to my sales representatives?
  • How to engage the sales staff who are uderperforming without demotivating them?
  • How to construct a bonus system in order to accomplish my strategic business plans?
  • How to use gamification tools in order to influence my sales representatives’ behavior?
  • How can I achieve the best sales results and still maintain a good balance between cooperation and competition among my sales force?

AssecoBS - ask Mobile Touch Motivation helps your sales staff answer questions like:

 

  • What is my bonus at the end of the day/week/month/quarter/year?
  • Which place did I reach in the company’s Best Sales Person of a Year competition?
  • What do I need to do to get to the next level of the bonus scheme and achieve my goals?
  • What should I do for my next client’s visit in order to hit my sub-target and get the associated bonus?
  • What is the impact of a particular client visit outcome on my bonus?
  • How does my target execution compare to my colleagues?
  • What bonuses can I expect at the end of the month after achieving my partial goals using the same engagement as before?

Targets: provide guidance with real-time feedback

Mobile Touch Motivation enables you to set clear expectations for your sales force. It enables you to plan targets on granular level for individual sales representatives, stores and the visits. The solution also provides real-time updates on the goal execution, providing constant feedback – call by call.

 

Clear targets set up

In Mobile Touch Motivation both quantitative (e.g. sales volumes) and qualitative targets (e.g. Perfect Store scorings) can be defined easily.

Every KPI can be linked to specific client segments served by the sales representatives or even to individual store visits. With this solution, the mobile employees are able to plan their work target and achieve those targets more efficiently.

 

 


Real-time access to target accomplishments

Mobile Touch Motivation allows your sales representatives to be fully aware of their targets and what needs to be achieved when meeting with their clients, at the start of each day or before each store visit.

More than that, it enables your mobile staff to monitor their own progress in achieving their assigned targets in real-time. When being aware of both the targets at the beginning of the day and the achieved scores upon completion of a visit, your sales force will be motivated to not only hit their targets call by call but also go the extra mile.

 

Compensation: create visibility with real-time feedback

Mobile Touch Motivation enables you to define the variable remuneration plans based on the sales representatives’ performance. It also provides clear information on the compensation principles and methods. Last but not least, it calculates the sales staff’s performance-based payments in real-time.

  

Full compensation visibility

Mobile Touch Motivation can include every aspect of an employee’s activity tracked by the targeting solution into a compensation scheme.

The solution enables the calculation of bonuses for sales representatives no matter if it is based on a single or on multiple KPIs. Additionally, it can refer to monetary and non-monetary compensation elements. Last but not least, it can compensate an individual or a team.

 

 


Real-time access to expected awards

Mobile Touch Motivation provides your sales force with real-time information about the compensation or bonus points earned during a call.

Therefore, the solution helps you to motivate your employees to accomplish their KPIs in the most effective way for their own or their team’s benefit.

 

Gamification: create excitement

Mobile Touch Motivation allows you to introduce compelling sales contests for your sales force and to compile leader boards within your Sales Force Automation technology. The solution supports your mobile staff in collecting the rewards proportionally to the effort they put in at the POS, as well as provides them with reporting of the results in real-time.

 

Drive behaviour with sales contests

Mobile Touch Motivation allows you to design sales contests for your sales representatives and integrate them into their daily work. It links those contests to their targets.

The solution calculates the contest scores in real-time. It shows on a leader board how the target accomplishments are translating into the individual’s position compared to the sales representative’s peers. Such gamification elements help to increase your sales representatives’ engagement and make them feel more excited about carrying out their day-to-day activities.

 


 

Provoke some fun with Smart Presentation

Using Mobile Touch Smart Presentation you can set the Mobile Touch gamification elements in an attractive, fancy and interesting way.

Mobile Touch Smart Presentation you to use a compelling presentation layer including animated visuals, multimedia, etc. Consequently it offers a modern way to present sales contests illustrating the efforts and accomplishments of your sales staff. All in all, it presents your sales contests rewards extremely attractively.

Mobile Touch Motivation will enable you to:

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Motivate your sales force to increase their performance and sales efficiency as well as determine your sale representatives’ objectives and their execution level.

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Assign achievable partial-targets for your sales representatives to increase their commitment and awareness of their target completion status, as well as to improve the consistency of their final results.
 

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Define bonus calculation schemes for your sales staff based on their target achievements.

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Differentiate calculation schemes for distinctive groups of users and account for both individual and team results in the bonus schemes.
 

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Run multiple compensation schemes in parallel and automatically calculate compensation for sales representatives.

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Provide instant updates on the employee’s competition status, with points credited on-the-go while they’re performing tasks in the field.
 

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Design various competitions for your employees based on their target achievements and automatically calculate competition point scores.

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Share execution leaderboards with all users, adding in an exciting, competitive element as well as share information on the team’s results to stimulate cooperation and teamwork.
 

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Provide employees with instant updates on their current bonus levels.

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Inform your employees on the points earned daily, keeping them constantly engaged.
 

Motivation inquiry

Łukasz Potrzyszcz

Łukasz Potrzyszcz

Director International Implementation Department

T: +48 603 803 015

Andreas Enders

Andreas Enders

VP International Sales & Implementations

T: +48 603 301 004

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