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European POI Retail Execution Summit: join our sessions and get inspired!

European POI Retail Execution Summit: join our sessions and get inspired!

Asseco Business Solutions is delighted to sponsor the European Promotion Optimization Institute (POI) Summit "Collaborate Globally and Execute Locally". The event will gather decision-makers representing leading consumer goods companies operating globally. This is especially for those who focus on constant improvement in Retail Execution. The Summit will take place in Amsterdam, the Netherlands on May 10th & 11th, 2017.

During the Summit, we will show how to empower your sales representatives to make them sell more and sell better. We will present recent Retail Execution innovations designed to reach shoppers at the right points of sales, at the right time and with the right offers. We will also explain how to create the best sales conditions in retail outlets and how to present your offers more compellingly.

More than that, a globally leading spirit company – Bacardi, will also share their experience and knowledge in building their Retail Execution application strategy worldwide with Asseco.

Join our sessions during the POI Summit on May 10th, 2017 and learn more!

 1. Bacardi: Taking Retail Execution to the next level!

General Session (11.30 am – 12.15 pm):  Achieving Trading Partner Goals!  During the General Session POI’s Dale Hagemeyer will interview Fabien Legeay, IT Commercial Director Europe AMEA in Bacardi. Fabien Legeay will provide information how Bacardi leverages Mobile Touch by Asseco as their global SFA solution.

2. Asseco: Winning combination of Sales Force Automation 2.0!

Break out Vendor Innovation Session B (4:20 pm - 17:05 pm). During this slot, Andreas Enders, VP International Sales and Implementations in Asseco, will show you how to achieve Perfect Store goals through Retail Activity Optimisation (RAO) and Smart Presentation (SP).

As the global leader in delivering Retail Execution solutions for the consumer goods industry, we are constantly developing our offering to make our customers drive real sales effectiveness and as a consequence grow their business worldwide. Our SFA 2.0 innovations are used by many FMCG leaders in different regions or continents. With both their global business needs and local sales processes .

Dr. Andreas Enders VP International Sales and Implementations

Learn more about the POI Summit!

Learn more about our solutions for retail execution in FMCG


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